It is believed that the name Barbera is derived from Vinum Berberis, a medieval fermented drink made from barberry with an intense colour and an acidic and astringent taste, a bit like Barbera wines. Believed to have originating in the hills of Monferrato in central Piemonte. It is also the most widely planted variety in Piemonte and slowly being planted in the new world wine regions. Known for wines that are deeply coloured, fresh and relatively soft with bright cherry fruit flavours.